Clients:
Aldi, Currency Fair, M&S Bank, LEGO, Barclays, Heathrow Express, Heathrow Airport, L’Oréal Paris, L’Oréal Professionnel, Garnier, NYX, Mixa, Kiehl’s, Yves Saint Laurent, La Roche-Posay, Lancôme, Giorgio Armani, Kérastase, Vichy, Skin Ceuticals, Redken, Urban Decay, Essie, Maybelline, Decléor, IT Cosmetics, Biotherm, HobbyCraft and Visit Wales.
Job Title:
Junior SEO Analyst, SEO Analyst and Copywriter
Experience:
Starting as a Junior SEO Analyst, I progressed to holding a dual role as a fully trained SEO Analyst and Copywriter. At the agency, I worked with L’Oréal Paris and 22 of their partner brands, Heathrow Airport and Express, Aldi, Lego, Barclays, M&S Bank, Hobbycraft and Visit Wales.
I created style guides for the L’Oréal brands, which were used by the agency’s content team and freelancers. I edited, optimised and proofed articles from the L’Oréal freelance team, whilst providing a range of technical SEO services, such as : content gap analysis, strategies and forecasting, technical audits and mobile optimisation recommendations.
I also managed keyword portfolios, link audits and on-page optimisations.
During my time at iCrossing, I became Google certified in Mobile Sites, Adwords Fundamentals, Analytics and AdWords Search.
Skills Used:
Excel, Word, PowerPoint, Screaming Frog, Google Ad Words, Google Analytics, SEMRush, Ahrefs.
Portfolio Highlights
Here are links to some of the websites where my copy was online or is still live:
